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LDN UTD the esports org that uses gaming and esports to address social issues has today announced that Max “Magin” Merrien has joined to represent the org in competitive Fortnite.
Magin will raise awareness of LDN UTD’s values and campaigns, and spearhead the strategy to continue to develop and nurture grassroots gamers.
At the age of only 18, Magin is renowned as a Fortnite veteran with total winnings of over $95k and a social media following of over 226k. Magin will represent LDN UTD in the ongoing Fortnite Championship Series and future tournaments having placed highly in past events notably achieving 2nd place in ESL Katowice and 1st place in Fortnite’s Summer Skirmish series. You can find his announcement video including some highlights of his best plays here.
Whilst this is the first Fortnite professional player acquisition by LDN UTD, Fortnite was originally the first esports title for which LDN UTD held grassroots “try-outs” whereby four players were signed and competed at Estars. Amassing over 350m worldwide users, and a recently announced prize fund by developed Epic of $20m, the re-entry into Fortnite represents a strong opportunity for LDN UTD to grow its brand.
LDN UTD has affirmed its long term commitment to developing the UK Fortnite scene, and will be announcing further players and Fortnite related events in due course.
The re-entry into the Fortnite scene, sees Magin join LDN UTD’s existing talent pool which competes at League of Legends (in the UKEL), FIFA and DOTA2. This follows on from this week’s announcement of Shauna Games, a leading female FIFA creator, joining as an Ambassador.
Max “Magin” Merrien said, “I’ve been a free agent for some time, looking at various orgs to join, however when LDN UTD approached me and set out their vision and support for me, and the wider industry, I was convinced this would be a good home for me. I’m looking forward to competing for LDN UTD and supporting their campaigns to raise awareness of pertinent social issues. There is a strong pool of Fortnite talent in the UK and if I can be a role model and encourage or nurture that talent, then that is a strong positive for me.”
Oliver Weingarten, CEO of LDN UTD, said “Max’s pedigree speaks for itself, however whenever we bring talent on board, we consider our values and what we are looking to achieve. Max immediately bought into our vision and values and we are delighted to have the opportunity to work together and raise the awareness of LDN UTD in the competitive Fortnite scene, and build out a grassroots roster that can benefit from having Max as a role model, particularly given his background in athletics, whereby he recognises the importance of wellness and nutrition relating to his career ”